When it comes to Father’s Day gifts, whiskey stands out as a dependable go-to. An estimated $15 billion will be spent on the holiday, and a sizable chunk of that change will be thrown down on assorted bourbons and ryes.
Those looking to really impress the discerning dad are perhaps eyeing something super pricey this time of year. You can!
Central Standard Craft Distillery Co-Founders Evan Hughes and Pat McQuillan created the first-ever fill-in-the-blank bourbon. It allows customers to write a message on the bottle label. And while parenting can be hard, labelling a bottle of bourbon is easy.
“Pat and I are both dads,” says Hughes, who is father to Henry (age 3.5) and Merridy (age 18 months). “What do we really want on Father’s Day? We’d love to hear how our kids feel about us. And, great bourbon? Well, that would be a nice bonus, as well.”
Hence, the birth of ‘Sorry I Crashed the Car’ bourbon, ‘It’s Twins, You’re a Grandpa x2’ bourbon, ‘You Tell the Best Dad Jokes’ bourbon, or simply ‘Thanks Dad’ bourbon. “Customization is a hot business trend and we wanted to bring product personalization to our industry in a unique way,” said McQuillan. “We feel this offers our fans an easy, not to mention, cool gift to give dad this Fathers’ Day.”
The new customizable bottles will be filled with Central Standard’s Cabernet Finished Bourbon, which is aged to perfection in barrels that previously held California-red wine. These barrels opens with a waft of fruit and finishes with the flavour of warm caramel. It also provides Central Standard’s Cabernet Finished Bourbon with its signature reddish hue and superior taste.
“Dads everywhere will enjoy this special run of our Cabernet Finished Bourbon,” notes McQuillan who is dad to Keegan (age 3.5) and Winnie (age one). “Its smooth finish makes it the ideal Father’s Day gift, no matter if your dad is a spirits aficionado or a first-time bourbon drinker.”
Gift givers can easily customize the limited-edition run of small batch bourbon by writing in permanent markers on a specially designed blank panel on each of the bottles’ labels. The Fill-in-the-Blank Bourbon bottles area available at Central Standard’s tasting room located at 613 S. 2nd St. They are $30 each plus tax.
McQuillan and Hughes started Central Standard Craft Distillery in 2014, said McQuillan, after two years prior realizing they could make a business out of something they really enjoyed: trying craft bourbon. And though both their children are too young to buy them a bottle for the holiday, the two hope that visitors to Central Standard will stop in, try a cocktail and make their own custom gift for dad.